Excited

I hope everyone had an opportunity to read about those in your audience who are reactionary. It is important that any time you give a business presentation you will be confronted with a potpourri of listening and reacting styles. We are understanding these styles through the acrostic REAP. They are the ones reaping what you are talking about or selling so it is important to understand who they are and what you can do to get them excited about your presentation.

Yesterday we looked at the R for reactionary. Today we tackle the E which stands for Excited. This is the group of people in your audience who immediately get excited the moment they hear your presentation. They get jazzed and ready to tackle the project you have presented.

The excited ones you definitely want on your side because they will talk up your idea and get others excited. They will be the cheerleader for your project. The thing to be careful about is that they can sometimes get so excited about the idea or project that they try to take over.

In order to prevent the taking over of your project you need to really emphasize the ownership aspect. You need to show them that you are in charge. Your presentation should clearly show how you are the driver of the project and that you have all of the pieces ready to make it a success. However be sure to include them and make sure that they feel their part is important. If you do this you will have them cheering on your project and getting others excited about it as well.